The rich, moody hue, called 1905 Green, was inspired by one of Joanna’s newest business ventures, Magnolia Press Coffee Co. in Waco, Texas. “While working on the design concept for our coffee shop, I was flipping through paint swatches and found myself drawn toward two different colors—a deep blue, and a jewel-tone green,” Joanna says in a press release. “The idea of combining them to create a custom color is how 1905 Green came to be.” Available in both interior and exterior formulas, the green paint color makes a stunning choice for kitchen cabinetry, bedroom walls, or even exterior siding. To bring out its richness, pair the color with shiny brass accents, bright white trim, and natural wood finishes. “I love the way this moody, dark green comes to life on the walls, balancing depth and sophistication with familiarity and comfort,” Joanna says. The new color adds to Joanna’s existing line of premium paints that first launched in 2016. The exterior paint collection, which debuted in the spring of 2019, checks all the boxes when it comes to color choices, durability, and staying power, making 1905 Green an excellent option if you’re looking to refresh your front door or paint your home’s exterior body and trim. With more than 150 exterior home colors hand-selected by Joanna, the KILZ-based line combines paint and primer properties to provide exceptional stain-blocking performance and a beautiful, protective finish. And if you find choosing from 150 colors too overwhelming, don’t worry: Joanna created a Market Collection, which includes a palette of 25 paints Joanna personally designed to take the guesswork out of coordinating colors. Colors such as Shiplap, Blackboard, and Weekend, the perfect pop of color for a front door, instantly add beauty to any home.
Long-Lasting Formula
Painting your home’s exterior can be time-consuming, not to mention costly. But you can save a lot of time and money by choosing an all-in-one paint and primer. This formula means you can skip the first coat of primer. Plus, each layer of paint-plus-primer is thicker and covers more area than traditional paint. And fewer coats means more money in your pocket. KILZ is an industry leader when it comes to tough stain-blocking primers, so we’re excited that KILZ and Joanna teamed up to create the Magnolia Home by Joanna Gaines Exterior Paint. This is a dream-team combination when it comes to paint durability and spot-on color choices.
Exterior Paint Must-Haves
When choosing exterior paint, it’s important to choose wisely to ensure that your finish lasts for years and holds up to harsh elements. Look for exterior paints with primer that also include durability features like resistance to peeling, chipping, blistering, and fading. It’s important to research the properties of your exterior paint to ensure the finish will hold up for years to come. You can also look at product websites for additional protections that might not be listed or detailed on the paint can. Magnolia Home by Joanna Gaines Exterior Paint contains all the must-haves for durability and longevity, plus some added perks. The collection is dirt-resistant and can be applied at low temperatures, which means that the staying power won’t be affected if you paint during cooler weather.
Choosing the Right Paint Sheen
Most exterior paint lines, including Magnolia Home by Joanna Gaines,offer flat, satin, and semi-gloss finishes. Semi-gloss is the most reflective, and a flat sheen gives a matte, non-reflective finish. A satin sheen is less reflective than a semi-gloss. Choosing a paint sheen is a personal preference based on your desired appearance, but it’s important to note that flat sheens are not as resistant to dirt and mildew as satin or semi-gloss sheens. You also might have to do touchups over time if you choose a flat sheen. For maintenance-free exterior paint finishes, the safest choice is either a satin or semi-gloss sheen. Keep in mind that the sun will reflect off your home’s exterior, so a semi-gloss will look even glossier on the outside of your home versus inside. Available finishes include flat, satin, and semi-gloss sheen, and all are low-VOC and low-odor. You can find Joanna’s exterior paint, including the new 1905 Green, at Ace Hardware stores and online via the Magnolia shop.
